When the same few ads run for months, the people who would call you have already scrolled past them, and Meta charges you more for every lead. The fix is new ads. Send a few phone photos of your work, your team or your place, and I turn them into 6 video ads and 10 image ads built for calls, forms and bookings. No shoot, no actors, no retainer.
Russ, 2 min 50: why ads stop working, and what you get in the box.
Made with AI from photos. None of this was filmed. More below.
Get my 16 ads — $297Intro price for the first 10 businesses, then $497 · first 3 videos in 24 hMade by a media buyer with $65M+ in ad spend · 24 h or it's free · secure checkout, one-time payment
For businesses that get customers through calls, forms or bookings and spend $1,000+ a month on Meta ads.
One lead-gen account I run, Jan–Sep 2026: €99,961 spent, 2,970 leads (about €34 a lead). Your results depend on your offer and market.
Every ad wears out. The same people in your area see it again and again, stop noticing it, and Meta charges you more to reach anyone new. Local audiences are small, so it happens faster than you'd think.
Meta's system rewards accounts that keep testing different ads. Most local businesses run the same two or three ads for months, then try to fix the cost with a bigger budget.
Cheap leads are the most expensive thing you buy. A lead who never picks up the phone costs you the ad money and your team's time. New hooks aimed at people ready to book get you better leads. That means new ads.
The trouble is what "new" costs. A UGC creator charges $150–300 per video and takes 1–3 weeks. A videographer means a shoot day at your place. This box gets you sixteen this week.
Meta's own numbers: advertisers using its video-generation tool saw more than 3% higher conversion rates in tests. The auction rewards accounts that keep giving it new ads to test.
Meta Q1 2026 earnings call (Susan Li, CFO)Across 500 million impressions, AI ads that didn't look AI-made outperformed human-made ads. The ones that looked "AI" did worse, whoever made them. That's the whole job: making them look shot, not generated. Meta allows AI ads and may add an "AI info" label.
Taboola + Columbia/Harvard/CMU study, Jan 2026Dental and med spa, roofing, HVAC, plumbing, cleaning, law, real estate, insurance, coaching. Every ad ends with one clear next step: call, fill in the form, or book.
See "Made by us" belowPeople, places, before-and-after shots and close-ups, all built from photos. None of this was filmed. We never make fake customer reviews.
Made by a media buyer with $65M+ in ad spend · 24 h or it's free · secure checkout
Examples from local services and product brands. Every box starts with what your competitors are running right now.








Not our customers' words. Published reporting and research, linked so you can check it.
"Today, the client that is not using it feels like they are missing out."Christian Pierre, Gut · Digiday, Sep 2025
A fully AI-made ad aired during the NBA Finals. Cost: $2,000 and two days. A comparable shoot was estimated at seven figures.Kalshi's NBA Finals ad · eWeek, Jun 2025
"More than 8 million advertisers using at least one of our GenAI ad creative tools."Susan Li, CFO, Meta · Q1 2026 earnings call
83% of consumers failed to identify the AI-generated ad in a ten-ad test.The COOL Company study, 500+ consumers · Fast Company, Sep 2026
Why no customer reviews yet? The box launched in October 2026. The first ones are going out now, and their results will go here as they come in, with screenshots.
You own every ad. Use them on Meta, TikTok, YouTube, your website, anywhere. 720p delivery; 1080p masters available as an add-on at checkout.
Made by a media buyer with $65M+ in ad spend · 24 h or it's free · secure checkout
$297, one-time. Takes two minutes.
Your website or Google listing, 3–6 phone photos, your 3 biggest competitors, your service area, your offer, and anything we must not say. Nothing to ship. No call needed.
Sent to your inbox as a download link. You upload them to your own Ads Manager, so I don't need access to your ad account. Ad spend isn't included. 1 round of changes included.
| Price for 6 videos + 10 image ads | Time | |
|---|---|---|
| UGC creators ($150–300 per video) | $900–1,800 + image ads | 1–3 weeks + shipping |
| Agency creative retainer | A monthly fee, plus onboarding | Onboarding first, then weeks |
| This box | $297 intro (then $497) | 24 h for the first 3, 72 h for all |
Why the intro price? It's for the first 10 businesses. I'd rather you judge the work than sit through a sales call. After the tenth, it's $497.
Made by a media buyer with $65M+ in ad spend · 24 h or it's free · secure checkout
I'm Russ, the founder. I've run paid ads for 10+ years and more than $65 million in spend, including 300+ lead generation projects for clinics, health businesses, local services and coaches. Every day I see which ads bring calls and bookings, and which ones Meta stops showing after a week.
That's what goes into your box: a strong opening, one idea per ad, a spoken call to action, and formats that work in the feed today. I make new ads every week for the campaigns I run, and in 2026 I make most of them with AI.



Client accounts, shown so you know who is making your ads. Not a promise of results for your business.
Three promises:
On delivery day I offer a short call: which of the 16 ads to launch first, how to set up your lead form, and what to watch in week one. It's optional and there's nothing to buy on it. If you want more, here's how businesses keep working with me.
16 new ads with new hooks, based on what your first box taught us.
A new box for each of your clients, every month.
I run your Meta lead campaigns and make sure every lead gets a fast reply. Month to month. Ad spend is paid by you to Meta.
After you order, a 5-minute form: your website or Google Business link, 3–6 photos (your team, your work, your place; phone photos are fine), your 3 biggest competitors, your service area, the offer you want to run, and anything we must not say or show.
When your brief form and photos are complete. The first 3 videos arrive by email within 24 hours; the full box of 16 within 72. Briefs sent on a weekend count from Monday 9am US Eastern.
Businesses that get customers through calls, forms or bookings: clinics, med spas, home services, law firms, real estate, insurance, coaches. You'll get the most from it if you already run Meta ads and spend $1,000+ a month. If you run an online store that sells through checkout, email us first: this box is written for leads, not purchases.
Businesses that don't run Meta ads yet and don't plan to in the next month. And anyone who needs claims Meta won't approve, like guaranteed weight loss or income promises.
No, and nobody honest can. I guarantee 16 ads, on time, that match your brief. The ads are built to get calls and form fills, and on the review call I'll tell you which ones to launch first.
Every ad is built from your photos, so your team, your work and your place look like yours. AI can still get small details wrong, like the text on a sign. That's what the round of changes is for.
Yes. Meta allows AI-made ads and may show an "AI info" label on them. We keep your ads within Meta's rules on AI content.
Yes. Meta puts those in Special Ad Categories, which limit targeting options. The ads themselves work the same, and we write them within those rules.
Send one list of changes within 7 days and I'll fix everything on it. If a video is off-brief, I remake it free. The refund covers speed: if the first 3 videos are late, you get your money back. It doesn't cover changes in taste after production starts, new ideas after you've approved the brief, or how the ads perform.
Send me the rejection notice and I'll fix or remake that ad free.
It's an intro price for the first 10 businesses, so there are real results to show. After that, the box is $497.
Yes. They're yours to use anywhere, for as long as you like.
At checkout you can add 3 extra hook remixes of your current best ad for $97, or 1080p masters for $49. When the box wears out, order another one ($497 after the intro) with new hooks built on your numbers.
Yes. "Run it for me" is $997 setup plus $997 a month: I run your Meta lead campaigns, make new ads every month and set up booking automation in GoHighLevel so every lead gets a reply within a minute. Your $297 box counts toward setup if you start within 14 days.
Yes. Agencies get a new box for each client every month for $497 per client. The ads come unbranded, so you can deliver them as your own. Email [email protected] to set it up.
Six creator videos alone cost $900–1,800. This box: $297 one-time, intro price
Made by a media buyer with $65M+ in ad spend · 24 h or it's free · secure checkout
Intro price: first 10 businesses, then $497. Built for businesses spending $1,000+ a month on Meta.
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